What are FAST Channels
February 18, 2025What are FAST Channels and How Are They Transforming the Streaming Landscape? Is Your Streaming Platform Ready for the FAST Revolution? In the rapidly evolving world of digital entertainment, Free Ad-Supported Streaming Television (FAST) channels are revolutionizing the industry. With...
The Fast Food Streaming War: Is Chick-fil-A’s Platform a New Era in Brand Storytelling?
August 26, 2024In the ever-evolving landscape of marketing and brand engagement, companies are continually searching for innovative ways to connect with consumers. One of the latest and perhaps most unexpected moves comes from Chick-fil-A, the fast-food chain famous for its chicken sandwiches...
Deploying Virtual Linear OTT Channels Using AWS Media Services
August 6, 2024The demand for Over-the-Top (OTT) content has skyrocketed, with viewers increasingly turning to streaming platforms for their entertainment needs. Among the various OTT formats, virtual linear channels stand out by delivering a traditional TV-like experience over the internet. These channels...
An Introduction to Looker: Data Visualization
December 31, 2021In the last two decades, we humans have become more immersed in data as our second nature, like watching a movie via a streaming service, shopping online, working out with a smartwatch, and posting our comments on social media platforms....
Streaming a better value than cable, and other news
September 30, 2021Few key things happened around the Ad Tech & Media Tech world this week. Streaming Is a Better Value Than Cable The latest study from Criteo gives new data points highlighting the growing significance of streaming in consumers. The survey...
